GOAL DRIVEN SERVICES
Problems vary – solutions should too!
A website designed around your needs and marketing strategies is an invaluable asset. Each industry and company will have different goals for a website, but some common functions are eCommerce/online sales, member management, an online presence and landing page for traffic sources such as from paid advertisements or affiliate programs.
Multimedia plays an instrumental role in driving traffic and conversion. Video and graphics are used in ad campaigns, on websites/apps and on social media. When designed properly, multimedia will attract qualified traffic and aid on your site or other medium to help close deals with customers, clients, partners or investors.
Internally multimedia can be used for training, operations or even customer education.
In the age of information and technology there are many ways to market; some which could help your company and others that could destroy it. Our mission is to help you develop a strategy that is tailored to your company’s needs. Once the strategy is implemented we will monitor results and adjust the strategy until your company gets the results it needs.
Often a misused and abused term; search engine optimization (SEO) is crucial if your company plans to organically place in search engine results.
There are multiple tiers of SEO. Below are the most common:
- Backend development which allows SEO to be performed regularly.
- Initial content which is optimized for results.
- Ongoing optimizations to keep up with other companies efforts.
- Scheduled content creation; published to keep a website relevant such as news, blog, articles or other section of a website.
- Posting content on other sites to drive traffic back you your site and increasing the number of backlinks.
Running an ad is easy! Knowing which key words, search queries and platform is not. We specialize in developing advertising campaigns that put the right multimedia assets and text copies in front of your target audience. We also define measurable metrics that we monitor over the lifespan of an ad campaign to assure it performs well and to see how we can further improve performance in the future.
There are many kinds of campaigns that range from brand recognition to client acquisition. One must become known, gain trust and then sell to conduct effective marketing.
There are unlimited ways to market in this world. More possibilities surface daily. Unlike other agencies we do not close our minds to the future. A company can benefit from micro blogs, brand personalities, social media influencers, affiliate marketing, acquisition of new talent or even marketing in virtual reality. If you want to try an edgy approach we are interested in trying it!